Lumber back 120 years with me, Theodore, the very first plush teddy from 1900s Brooklyn. I’m known to be quite the legend among my kind. And as for my name, well, did someone important preside over it?

Allow me to introduce myself: I’m Theodore, the original plush teddy bear, born just as the world was falling in love with us. Before that, we were simply “stuffed bears”… can you imagine?

My story began the day President Roosevelt spared a captured bear, a moment that melted hearts across America. Soon after, a clever Brooklyn penny store stitched me to life and called me “Teddy’s Bear.”

With golden fur, jointed limb charm, and a look that’s stood the test of time, I’m a plush rooted in history and made for keeps.

Why Im a Keeper

Wondersoft. Ridiculously soft plush, scientifically hard to resist. Cuddles compulsory.
Stamped in Time. Each Wonderling carries a story from their world to yours.
Keep-Culture. Crafted from durable, sustainable materials.
Collectibly Numbered. Comes with a unique authenticity code for display, gifting, or archival mischief.
Quantum Leap. Time-traveled from real historical moments, anywhere from 30 to 350 years ago.
Safety Assured. Supply chain-friendly and certified to meet global safety standards.

Behind the Seams

Measures 17cm seated height, 24cm from ear to toe
Made from 100% recycled post-consumer polyester
Weighs at a huggable 100–140 grams with non-toxic natural quartz beads.
Time travel ticket and self-penned postcard included as part of every Wonderling's journey

Vintage look, modern play constructed.

How to look after me

Wash separately before use. Warm hand wash or gentle machine wash with like colours, maximum 40°C/ 105°F. Do not bleach, iron or dry clean. Line dry in shade or gentle/low tumble dry. Discontinue use immediately if the item is damaged or frayed.

In 1970s Melbourne, Nanna Nora made the original me
for her most favourite grandchild. Wonderlings was created to share that same magic.

– Blue Ted

Why Am I So Awesome?

Stamped in Time

Each Wonderling carries a
story from their world to yours.

Wondersoft

Ridiculously soft plush,
scientifically hard to resist.
Cuddles compulsory.

Industrial Evolution

Made from sustainable
materials. Rethinking waste
with every stitch

Vintage Look,
Modern Play

An heirloom silhouette,
playfully poseable for today.

Keep-Culture

Durable materials. Made to
last. Made to mean something.

Supply Chain
Friendly

We honour every stitch
and every stitcher.

c. 1902 Theodore